Graphic Designing

Graphic Design has been an interesting practise for many hundreds of years…

We love being a design agency. To us, design is the most important thing in the world. It transforms the ordinary into the extraordinary and gives your business the power to connect, influence and engage.

The role of graphic design is to communicate to you subtly through the combination of words and visual clues that have been planted within a piece of marketing or collateral in order to give you a certain impression. You may not think it but you have a natural affinity with design; you rely on it to aid your decision-making. Humans are biologically programmed to look for sense, meaning and pattern in everything we visually take in, and it’s being able to manipulate this that ensures skilful and effective graphic design.An identity is the visual device used to represent the company. The identity is then paired with style guidelines and used as a framework to ensure the brand promotion is cohesive and consistent. Some of the visual devices that leverage the brand elements and style guidelines are: stationery, marketing collateral, packaging, signage and websites.

At Flux India exceptional design is non-negotiable. Working across a range of creative disciplines, we deliver beautiful, focused design that amplifies your message, allowing it to rise above the noise and resonate with your target audiences across multiple channels.

Design, being a very subjective skill, will, by its very nature, need to be developed in stages. Our method of developing a design is well practised. Firstly, our designer will discuss with the client the broad outlines of the job. Then, having interpreted the client’s wishes, will supply concepts. Sometimes these will be the exact designs the client requires, but sometimes more concepts are required, until eventually a design is agreed. We offer a senior designers for the premium jobs, and junior designers for projects such as cheap leaflet design & printing or brochure & stationery design.

Whether the product is a logo, a leaflet or a brochure, the same route is followed. And, the same designer will stay with the job until it is finished. We consider this very important. Likewise, the client will deal directly with the designer throughout the whole process, and often until the project is printed or published online.

For a new start up or an established organisation, their corporate branding is vitally important. This is their image, their initial contact with existing and potential clients. And so, if it’s your existing company logo and branding that you feel needs a revamp, or for your new and exciting business, try us. We have the experience and understanding.